Ben_JohnstonFor over 15 years, I’ve been helping technology companies bring products to market in product management, product marketing and sales roles. I’m a jack-of-all trades with broad experience in both individual contributor and management roles.

My domain expertise includes the digital signage industry, internal communications technologies, mobile app development, b2b/enterprise software, cotton commodity industry software, home building, and music writing/performing/publishing.

My functional areas of expertise and skills include:

• Product marketing and product management, Agile, competitive analysis, product lifecycle management, pricing models, product roadmap planning, product positioning and collateral design.

• Direct sales, account management, presentation design and delivery.

• Strong project management skills designing, developing and delivering enterprise technology software and services including digital signage, web application development, mobile application design, lead gen campaign delivery.

• Exceptional problem solving and decision analysis skills including advanced Excel and statistical analysis (sampling, forecasting, regression analysis).

• Technical and marketing writing skills.

• Team leadership and management skills.

• Financial management and accounting skills – P&L preparation and budgeting.

Specialties: Digital signage, mobile application design, product marketing, product management, pricing, competitive analysis and positioning, strategic business planning and operations, social media marketing, web technologies, streaming media technologies, HubSpot, Salesforce, Sharepoint.